First founded in 1900, the Firestone Tire and Rubber Company has been a subsidiary of Bridgestone since 1974. Both companies complement each other in their ability to address the needs of both consumers and the tire industry at large. Firestone’s innovation with rubber has even led it into other industries, including construction and textiles.
Through its long history with several different industries, Firestone has patented many tire technologies that address important elements including, wet performance and dry performance, fuel efficiency, wear life, ride comfort, noise reduction and more.
For a Light Truck / SUV tire with high performance marks across the board, check out the Destination. Thanks to Firestone’s UNI-T technology, the Destination has a smooth and solid ride on nearly any terrain.
Racers are familiar with the performance levels of the Firehawk model. With cornering and traction abilities, it also uses Veri-Pitch technology, which minimizes pattern and road noises often found in other performance tires.
Affinity Touring Tire
The Affinity has premium features without a premium price. All-in-all, it’s a tire that delivers a solid performance with a long life, thanks to L.L. Carbon technology. By using a long length carbon structure, L.L. Carbon allows tires to better resist cracking, chipping and tearing.
Purchasing a Firestone tire makes you eligible for the Platinum Pact a limited warranty that covers all Firestone and Bridgestone passenger and light truck tires (excluding winter and spare tires). Under the Platinum Pact, you can replace your tire with a new one free of charge or for a pro-rated amount if the tire becomes unusable for any reason within the manufacturer’s control.